From Whiteboards & Spreadsheets to Real-Time Intelligence
Business Pulse wasn't built in a Silicon Valley lab. It was built on job sites, in truck cabs, and at kitchen tables after long days of running crews.
For years, the founder tracked job performance manually — whiteboards covered in scribbled numbers, spreadsheets that took hours to update, and a constant nagging feeling that the real numbers were hiding somewhere in the chaos.
After studying Keith Cunningham's financial frameworks at Tony Robbins Business Mastery, everything clicked. The problem wasn't a lack of data — it was that no tool existed to organize it the way a working contractor actually thinks about their business.
Business Pulse automates what used to take hours every week. It's the tool we wished existed when we were drowning in receipts and guessing at margins.
Why This Is Different
Built by someone who's done the work
Not a fintech startup guessing what contractors need. Built from real experience running renovation crews and managing P&Ls.
Grounded in proven financial frameworks
The metrics and ratios aren't made up. They come from Keith Cunningham's work on business intelligence — adapted for the trades.
Replaces hours of manual work
What used to take a full evening with spreadsheets now happens automatically every time QuickBooks syncs. You open the dashboard and the answers are there.
Designed for owners, not accountants
No accounting degree required. The dashboard speaks in plain business language — revenue, profit, cash flow, efficiency.
